So, just how much are we talking? Let’s break it down.
The Madness of March Spending
Every year, the NCAA rakes in over $1 billion in revenue, with a huge chunk coming from the men’s basketball tournament. Fans are all in on the action, and their wallets prove it.
🏀 Concessions go crazy – Whether it’s stadium hot dogs, foam fingers, or overpriced arena popcorn, fans aren’t afraid to splurge. Food and beverage sales at tournament venues skyrocket compared to regular-season games.
🏀 Merch, merch, and more merch – From jerseys and hoodies to special-edition Final Four swag, March Madness brings a tidal wave of shopping. Retailers see a massive spike in officially licensed team gear, with fans eager to show their pride.
🏀 Beyond the arena – Even those watching from home get in on the spending. Online shopping for team gear surges, with die-hard fans ordering everything from lucky T-shirts to face paint for that big watch party.
What This Means for Online Sellers
With all this spending madness, there’s big opportunity for online merchants. Fans want gear, and they want it fast. Limited-edition merch? Retro team jerseys? One-click checkout? Yes, yes, and yes.
And that’s where Payscout comes in.
How Payscout Helps You Win the Sales Bracket
To ensure your online merchandise sales run smoothly, especially during high-demand events like March Madness, it’s crucial to have a fast, seamless, and secure payment system. No one wants to see a “payment failed” message when trying to snag that championship hoodie. Payscout makes it easy for merchants to handle high-volume sales during big events like March Madness, ensuring a smooth experience for fans (and more wins for your business). Our proprietary Paywire platform can be configured to meet your specific needs, ensuring a smooth experience for fans and more wins for your business.
So, while teams battle it out for the title, make sure you’re scoring big in sales. Payscout has your back—because when the madness hits, you want your payment system running as smoothly as a perfect fast break.
Don’t let payment issues take you out of the game! Contact us today at sales@payscout.com.





